FRIDAY PRESS REVIEW - June 13 2025
Here are some of the most interesting articles of the last weeks selected by The Consultancy Group:
PUBLICIS WINS GLOBAL MEDIA ACCOUNT OF MARS, TAKING OVER FROM PREVIOUS HOLDER WPP.
SPONSORING - The French group Publicis has won the massive global media account of Mars, previously held by WPP. This contract includes the management of production, commerce, paid social media, and influencer. More HERE
MICROSOFT INVESTS $400 MILLION TO EXPAND AI AND CLOUD INFRASTRUCTURE IN SWITZERLAND, BOOSTING INNOVATION AND TRAINING.
FINANCE - Microsoft has announced a $400 million investment in Switzerland to expand its cloud and artificial intelligence infrastructure. The initiative aims to increase local data center capacity, support the country’s digital transformation, and boost the Swiss AI ecosystem through partnerships, training programs, and innovation initiatives.... More HERE
Crédit photo : AFP
NEW CARBON CALCULATOR HELPS SPORTS ORGANIZATIONS MEASURE AND REDUCE THEIR ENVIRONMENTAL AND CLIMATE IMPACT.
TECHNOLOGY - A new practical guide, called the Carbon Methodology and Calculator for Sport, has been launched by the consultancy firm Think Beyond, which specializes in sustainability and social impact. It is the first…More HERE