FRIDAY PRESS REVIEW I 18 MARCH 2022
FRIDAY PRESS REVIEW
18 MARCH 2022
Here are some of the most interesting articles of the last weeks selected by The Consultancy Group:
HOW THE WOMEN'S SPORTS NETWORK INTENDS TO COVER FEMALE ATHLETES "THROUGH A NEW LENS"
WOMEN'S SPORT - There was something that used to keep Carol Stiff up at night during her more than 30 years at ESPN. “We have these wonderful athletes that are so dedicated just like men,” she begins, “and what kept me up was that [within] Madison Avenue here in the States, no one was doubling down and investing.” More HERE
PHILLIPS IS DEDICATING AN ENTIRE AUCTION TO AUDEMARS PIGUET'S ROYAL OAK
ROYAL OAK ANNIVERSARY - In case you missed it, the Royal Oak is having a big year. Audemars Piguet’s most recognizable and coveted model is celebrating its golden jubilee and 2022 will be a year-long love fest to the watch, which debuted in 1972. In addition to the company’s fanfare around its recent 50th-anniversary releases, Phillips will also (...) More HERE
ADIDAS SUSPENDS LONG-RUNNING RUSSIAN FOOTBALL UNION PARTNERSHIP
SPONSORSHIP - Adidas has announced the suspension of its collaboration with the Russian Football Union (RFS) with immediate effect. The decision comes as several high profile sports organisations cut all ties with Russian-affiliated bodies or companies due to the conflict in UkraineThe German sportswear brand has been the kit manufacturer for (…) More HERE
INSTAGRAM IS FINALLY LETTING LIVESTREAMERS ADD MODERATORS
TECH - Instagram is finally letting Live creators appoint moderators during their streams. Mods will have the ability to report comments, remove viewers from the stream, as well as turn off comments for a specific viewer. Instagram notes that creators can assign a moderator by tapping the three dots in the comment bar during a Live. From there, they can(…) More HERE
ABG AGREES TO CO-OWN AND MANAGE DAVID BECKHAM'S GLOBAL BRAND
BRAND - US-based brand management firm Authentic Brands Group (ABG) has partnered with former England footballer David Beckham to ‘build the future’ of Beckham’s brand. As part of this strategic partnership, ABG will co-own and manage the David Beckham global brand. The financial terms of the agreement are not disclosed, but a source (...) More HERE
THREE HALTS CHELSEA SPONSORSHIP
FOOTBALL - Telecoms group Three has halted its sponsorship of Chelsea FC in the latest setback for the Premier League club amid sanctions taken against owner Roman Abramovich. Three said on Thursday evening that it had temporarily suspended its sponsorship of the club, including the removal of its brand from shirts and around Chelsea’s Stamford Bridge (...) More HERE
THE WORLD'S BILLIONAIRES, BY GENERATION
MONEY - We've all heard the cliches: lazy Millennials, super-rich baby Boomers, and the traditional values of the Silent Generation. But each generation produced a number of people who, for some reason, stood out above the crowd and made billions of dollars. We wanted to find what those outliers look like across every generation, so we analysed (...) More HERE