FRIDAY PRESS REVIEW I 6 October 2023
Here are some of the most interesting articles of the last weeks selected by The Consultancy Group:
TIKTOK IS REPORTEDLY TESTING A PAID, AD-FREE VERSION OF ITS APP
SOCIAL MEDIA - TikTok users might be able to pay not to see a deluge of ads in the future.
Android Authority has screenshots of TikTok prompting users to select between staying on the free version of the app with ads or upgrading to an ad-free experience. According to the screenshot, some users have the option to pay $4.99 a month to not see ads.
A TikTok spokesperson confirmed the existence of the test to Variety. They said the feature is currently being trialed in one country outside of the US but that it may not expand more widely. However, they declined to confirm details like which country the limited-scale test is running in or how much TikTok is charging. The company did not respond to The Verge’s request for comment...More HERE
EVERYTHING YOU SHOULD KNOW ABOUT THE SPHERE: LAS VEGAS' MULTI-BILLION DOLLAR ENTERTAINMENT VENUE
TECH - The Sphere is finally here - and it's already generated quite a buzz.It started as a simple sketch - a circle with a stick person inside. Seven years later, that drawing has been made real: A $2.3 billion (€2.19 billion) massive spherical venue, standing 366 feet (111 metres) high and lighting up the Las Vegas skyline.
The drawing was initially made by James Dolan, the executive chair of Madison Square Garden and owner of the New York Knicks and Rangers. Together with David Dibble, CEO of MSG Ventures, they embarked on a mission to revolutionise the entertainment venue industry in Las Vegas...More HERE
THE 2023 RYDER CUP BRINGS IN 3.7M VIEWERS TO SET NEW VIEWERSHIP RECORD FOR SKY SPORTS
SPORTS - The 2023 Ryder Cup was the most watched edition of the biennial men’s team golf competition ever on Sky Sports, with 3.7 million viewers tuning into the UK pay-TV network across the three days.
Confirmed:
Ryder Cup averaged 785,000 viewers on Sky in the UK, a 38 per cent increase on the 2021 edition and 25 per cent increase on the 2018 edition
Number of viewers under the age of 35 increased by 14 per cent compared to 2021
Sky Sports’ Ryder Cup content also had over two million video views across the company’s social media channels....More HERE