FRIDAY PRESS REVIEW - September 11 2026
Here are some of the most interesting articles of the last weeks selected by The Consultancy Group:
SNICKERS SAYS EVEN YOUR AI CHATBOT ISN’T ITSELF WHEN IT’S HUNGRY
ADVERTISING - Even AI can be prone to “human” error. But rather than raging against the machine when it generates an unsatisfactory response (what tech experts call an AI hallucination), Snickers has a new idea: if humans aren’t themselves when they’re hungry, maybe AI isn’t either... More HERE
THE REAL REASON YOUR PHONE IS GETTING MORE EXPENSIVE
TECH - Soaring RAM costs are driving up prices across the tech industry. It may take years to settle down. When Apple debuts the next generation of iPhones this week, they’re likely to come with an unwanted change: a higher price tag. A price hike from the supply-chain powerhouse would be the clearest sign yet that soaring memory costs have become unavoidable — with no end to the memory crunch in sight... More HERE
FORMULA E TURNS TO DISNEY+ TO REACH NEW AUDIENCES THROUGH GLOBAL STREAMING DEAL
BROADCAST - Formula E is prioritising reach over exclusivity through its new global streaming deal with Disney+, according to the series’ chief media officer Michaella Snoeck. The multi-year agreement, which officially gets underway from the start of the 2026/27 season, will cover 144 territories around the world and sit alongside the all-electric series’ existing portfolio of free-to-air (FTA) and linear broadcast partners… More HERE